Transitioning to grassroots support is a vital next step.

Grassroots Giving: Annual or anytime direct gift options

Donate #theGreatgive06492

An online shopping portal that supports us at no cost to you: IGive.

We support shopping locally but sometimes Internet shopping meets your needs. BUT did you know you can shop on the Internet and make a local contribution? WPAA-TV is registered iGive. iGive shoppers often get great deals and a % of the sale helps locally. Check them out: Igive info here.

As part of our Think Global | Act Local Mission, we are a TruEarth Affiliate. We receive 20% when you purchase TruEarth Products via this link. WPAA-TV and Community Media Center

When you BING search, we can receive a penny a click

Searches on BING can send pennies our way. Bing searches will be automatically donated to their selected cause for individuals signing up for Microsoft Rewards, Microsoft’s loyalty program. Select us !

The largest contribution to our fiscal health | Cost reduction through volunteer support

FUNDED BY ‘WE THE PEOPLE’ | Our Volunteers

Volunteers provide 95% of the administrative support for operations, produce content and provide expert talent for functions such as building renovations & maintenance, network & streaming services, and training.

More than TV = services that are not TV. They include video streaming, building maintenance, festival submissions, theater and film initiatives, public art, civic and information literacy, partner projects, and a significant portion of our administrative overhead. Media center functions must be funded from non-cable fee sources.

Cable Fees – An uncertain source of Income from declining subscriber cable viewership ($8.44 annually per subscriber*)

WPAA-TV is funded, in large part, with funds assessed upon cable TV companies. These companies have rebranded as ‘broadband’ providers. Ironically, when the same content shown on TV is provided over the Internet using the same physical infrastructure, these companies do not pay rights-of-way fees. As a consequence of our on-demand world with exponential technological changes in the creation and access of content and legacy regulatory language, community media funding is being eradicated. Both the in lieu of taxes process and fee rate for use of public rights of way are determined by Federal and State legislation. The fee is more like a lease payment than a tax. Fees are passed through to designated entities referred to as Cable Access Providers (CAP). Wallingford Public Access Association is Wallingford’s CAP.

*Wallingford subscriber fees subsidize the communities of No. Haven, No. Branford, Madison, and Guilford. This subsidy was to be modified or concluded in 2012. Wallingford town leaders chose not to support the retention of Wallingford fees for Wallingford and former Senator Len Fasano and Rep. Vincent Candelora supported the transfer of funds to their communities. In 2010 WPAA-TV unsuccessfully pursued restoration of funds PURA Docket 10-03-02 

As a giveGreater.org participant, there is full public transparency on financials, policies, and regulatory compliance.

WPAA-TV is noncommercial therefore Underwriting is messy.

The governance team wants to ensure that there is no perception of affiliation with any monetary or political influence therefore we do not seek subsidies from businesses. We actually support local businesses when feasible paying for program prizes, volunteer food, and ancillary purchases. That said, we provide services to any Wallingford-affiliated business on a first-come, first-serve basis. In this regard, they are welcome to subsidize the costs specific to their support if they choose.